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AI has made generating content easy. Turning that content into meaningful customer outcomes is still hard. Marketers don’t need more content—they need more context to drive real outcomes. BrazeAI™ and the Creative Studio make that possible. Combine bold ideas with real-time context and composable intelligence to deliver…
As of today, we've updated the names of three of our certification exams to better reflect the expertise each credential represents. Here's what's changing, and what isn't: ✅ Your certification is still 100% valid. Nothing changes about your credential status or your 3-year validity period.✅ Exam content stays exactly the…
I am looking for a solution for storing terms and conditions that have the following features place holders for dynamic dates and other dynamic variables. each T&C item is related to a content_id within the email it's used in I have tried both catalogs and json nested profile attributes but both have the same problem where…
🛠️ Are you ready to build your first custom AI agent in Braze? We designed this course to help you tap into Agent Console to quickly scale decisioning, content generation and data enrichment, without needing technical teams or external tools! The course covers how to identify strong use cases, build and deploy agents (or…
🎓I am so excited to share that the new Webhook Basics course is officially live in Braze Learning! Webhooks are essentially the "connective tissue" of the modern tech stack. Learning them isn't just about sending data; it’s about becoming a more technical, versatile marketer. By mastering this, you’re moving from "sending…
There’s nothing quite like the energy of a live session! 🚀 As someone on the Braze team, I often get asked: "What's the fastest way to go from a beginner to a power user?" My answer is always the same: Join us for Live Training. We’ve just updated our calendar with some incredible sessions designed to help you move past…
As part of the team behind our Certification program, I get a front-row seat to the incredible transformation that happens when a marketer moves from "using the dashboard" to "mastering the craft." We’ve designed these paths to be more than just a test—they are a roadmap for your career growth. Whether you are just…
Customer experiences just got a whole lot more unified. We’re announcing new eCommerce features designed to help you drive revenue from your first-party commerce data, quickly. Our goal is to eliminate fragmented data, allowing you to use your commerce data to create a single, actionable view of your shoppers. These new…